The online digital marketing degree from Aurora University merges graphic design and digital strategy, providing a broad understanding of brand communication from foundations to execution. This program is offered 100% online and can be completed in as little as one year.
Students complete an internship or portfolio project as part of their marketing innovation capstone experience for this digital marketing and digital design degree program. These opportunities deliver valuable real-world experience that can be directly applied in agency management, marketing design and technology, or user experience roles.
Throughout the digital marketing and digital design degree program, you will study key topics such as marketing management, analytics, media strategy, content creation, and campaign planning. Through this comprehensive curriculum, you will learn to achieve storytelling through design. Coursework is delivered online to help working professionals pursue their career goals without sacrificing work and family commitments.
In a convenient and flexible format, you will develop the knowledge and skills to excel in the digital marketing and design fields. Because this program uses Open Educational Resources (OER), students benefit from customizable digital marketing course resources without the cost of textbooks.Get Started
The MSDMD degree requires 36 semester hours: 30 hours of required courses and 6 hours of elective courses.
Students must complete six semester hours of approved elective digital marketing courses and graphic design courses online. MSDMD students may also select up to two non-MKT classes in MBA or MPA graduate programs to meet the Digital Marketing and Design elective requirements (maximum total of six non-MKT elective semester hours).
Course details are based on information available at the time of publication. Specific program requirements are subject to change.
Student Internship Information
Note: Tuition and fees are subject to change without prior notice. Please contact the Office of Student Accounts for questions or information on current tuition, fees, room, board and other rates.
Digital Marketing Degree and Digital Design Degree Technology Requirements:
Hardware: Windows 7, Windows 10 or later, and macOS Sierra 10.12 or later. Some 2019 versions of Digital Video products require the newest versions of Windows 10 and macOS Sierra or later. Windows 8.1 or early Windows 10 versions are not supported.
Software: Adobe Creative Cloud, Tableau, Pathbright, Infogram, and other software as assigned.
All AU Online students must have unrestricted access to a computer or mobile device with high-speed internet to participate in online courses. AU Online uses Moodle to host its online classes.
Transfer credits are accepted on a case-by-case basis.
Check your credits with our Transfer Evaluation System.
Increase your earning potential and prepare for career advancement in agencies and beyond with a digital marketing degree. Graduates are qualified for digital marketing jobs and design jobs such as the following:
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