The original idea of the term “integrated marketing” was to “blur the lines that separate creative, media, television, radio, and print,” according to Tony Wright, CEO of marketing firm WrightIMC, on Search Engine Journal. “Then along came digital marketing.” The result “became a bit muddled,” but integrated marketing is now recognized as a way to… Read more »
How to Become a Medical Social Worker
A medical social worker provides frontline services to patients with a wide range of conditions spanning the entire health care continuum, according to the National Association of Social Workers (NASW). This professional works in hospitals and other medical care facilities in clinical and leadership roles. Various types of medical social workers are needed. A report… Read more »
